When energy prices dipped to 12-year lows in December, Sullivan Brothers Builders decided to try to spur sales of its single-family homes in the Houston area by offering a $5,000 bonus—and payment of buyers' electric bills for one year.
"The price of oil has stalled some buyers," said Karen Travelstead, director of sales and marketing for Sullivan Brothers. "There were buyers ready to make decisions that kind of decided, 'Let's wait three to six more months before we decide.'"
Houston, the nation's number one market for housing starts last year, is starting to show signs of a slowdown. Still, home prices in the metro area, whose job market is about 50 percent energy-related, may prove surprisingly resilient, in large part because supply has been struggling to keep pace with demand for the past few years – making for a hot market that more resembled San Jose, California, than any city in Texas, said Bill Gilmer, director of the Institute For Regional Forecasting at the University of Houston.
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